If you’re a Fitglow fan, YOU KNOW. If not, prepare on your clear magnificence world to be blown open. Why? Fitglow gives make-up that’s not solely excessive preforming however infused with skin-loving components, their skincare is stacked, they’re sustainable, they formulate with wholesome components and are ladies led + owned. They’re additionally cruelty-free, USA-made, dermatologist examined—and the checklist goes on and on. Need to know the place to start out? These are my prime 5 picks.
This put up is sponsored by Fitglow Magnificence, an moral make-up and skincare line with skin-boosting components and efficacious formulation. As all the time, The New Knew solely works with manufacturers who we belief are making the world a greater place.
By: Lisa Fennessy
Fitglow Magnificence all the time exhibits up after we ask you (sure you, expensive reader!) which manufacturers you need to see featured in our occasions. It’s a huge fan favourite and I completely get why: All of us love the antioxidants and collagen-boosting components which might be in each formulation.
IN THIS POST:
Why we love Fitglow Magnificence
Fitglow Magnificence is an OG within the moral magnificence house. I first met founder Anna Buss, Fitglow’s founder and CEO, in 2017 on the Indie Magnificence Expo in Dallas. We chatted for what appeared like eternally, I had my palms in all of her merchandise and I fell in love immediately. Since then, I’ve adopted alongside as their line has advanced with extra expansive shade ranges, new merchandise and enjoyable make-up colours (howdy, navy mascara!).
What actually drew me in initially is all of their make-up has skin-boosting components. Like, their Lip Colour Serums aren’t solely among the greatest lip glosses I’ve tried, in addition they have natural pomegranate plant sterols, beet extract, vegetable collagen and antioxidants to enhance lip construction. And their mascara makes lashes pop, but in addition has botanical extracts and phyto superfoods that promote lash well being and progress. And that is true throughout the board.
However not solely are they an indie magnificence cult favourite, I’ve been fortunate sufficient to associate with them TWICE for restricted version make-up and skincare bundles, and I even received to create my very own limited-edition lip coloration!
We additionally love that they’re:
- Ethically made within the USA
- Freshly made in small batches
- Use plant-based science
- Are dermatologist examined
- And Leaping Bunny Licensed
Suffice it to say, relating to Fitglow, it simply retains getting higher and higher.
RELATED: The right way to recycle magnificence merchandise the RIGHT means.
Lady-owned + led
I don’t say it typically sufficient: I’m right here to help ladies doing wonderful issues. All the TNK group is feminine, and that’s on goal. So to have a model declare that it’s woman-founded and 100% woman-led is a inexperienced flag for me.
Anna began the model as a result of she was on the lookout for the four-leaf clover she couldn’t discover on the earth of skincare—ethically-sourced, plant-based components and formulation which might be freed from heavy oils, silicones and waxes. Anna’s delicate, rosacea-prone pores and skin and her background in vitamin and health drove her to spend practically a decade researching plant-based components and he or she labored intently with pores and skin medical doctors and chemists to “refine evidence-based formulation that transcend the highest layer of your pores and skin to activate and deeply nourish pores and skin cells.”
Sure, sure and yaaaassssss.
Sustainability
One of many tenants we worth and search for within the magnificence manufacturers we select to help is sustainability. When a model goes above and past to make an announcement about their environmental affect, we take observe. Fitglow has been vocal about its sustainability from the start, however we additionally respect their ongoing efforts (since everyone knows it isn’t so simple as selecting glass over plastic…).
A few of these efforts embody:
- Selecting eternally recyclable aluminum packaging.
- Decreasing virgin plastic use by 95% by the yr 2030.
- Creating progressive refillable merchandise with the objective of lowering product waste and carbon footprint.
- Devoted to turning trash into magnificence with PCR and sugarcane packaging. (Like, they really sourced packing that one other model was throwing away and used that till it ran out for a few of their merchandise).
All of this to say, in case you are on the lookout for a brand new wholesome magnificence line to discover, Fitglow is a no brainer. And if you happen to’ve tried Fitglow previously however haven’t tried any of my prime picks…you might be lacking out!
RELATED: Our favourite plastic-free magnificence merchandise.
Our favourite Fitglow Magnificence merchandise
Lip Colour Serum | $42
I’ve already written extensively about Fitglow’s Lip Colour Serums (and swatched them!) as a result of THEY ARE THE SH*T. If you’re on the lookout for a clear lip gloss, these are IT. They nourish, plump, add shine, scent stunning, are straightforward to use, are available so many shades and simply make you look so dang fly!
They put on tremendous gentle with a shiny end, however aren’t sticky or heavy. They’re refined sufficient the place they give the impression of being implausible on mature or maturing pores and skin, but in addition playful sufficient the place they’re gorgeous on teenagers and younger adults too. These are the droids you’ve been on the lookout for!
What we like:
- Is available in 24 shades
- Shiny end that’s not sticky
- They nourish and plump
- Scent flippantly like vanilla
- Straightforward to use
- Work on all pores and skin varieties and ages
- Don’t go away lips dry or dehydrated
- Incorporates licensed natural components
- Recyclable
What we don’t like:
Good Lash + Mascara | $38
Fitglow Magnificence can do no mistaken relating to mascara (howdy 3-in-1 conditioning, progress promoter and aesthetic GOAT). When you love quantity, size and drama, you’ll love this choose. I like that this formulation is available in not one, not two, however THREE shades, together with navy, so you’ll be able to actually select what’s greatest for you. Shades look refined on digicam, however belief me, when the sunshine hits, it’s go time.
The one draw back is with this tradition wand, it’s arduous to get the inside corners of lashes. However in case you are trying to channel your inside Tiffany by way of a grown-up blue mascara, this one’s for you.
What we like:
- Is available in 3 shades, that are refined, however sturdy
- 3-in-1 formulation is a mascara, serum and conditioner multi functional
- The customized wand—NO different model is utilizing this!
- You possibly can skip the lash roller, as a result of these include curl brush know-how
- Lengthy lasting
- Doesn’t flake
- Straightforward to use
- Work on all pores and skin varieties and ages
- Vegan formulation, making it extra accessible
- Incorporates licensed natural components
- Recyclable
What we don’t like:
- The customized wand could make it arduous to get on the inside corners of lashes
RELATED: The 5 greatest unhazardous mascaras.
Multi-Use Ceramide Cream Lip + Cheek Palette in Buffed Glow | $48
This palette got here out in 2022 and I can’t cease utilizing it. LOVE LOVE LOVE that we get 4 colours in a single. I raved concerning the Freshly Picked shades (I take advantage of Fig and Watermelon probably the most) in our overview of the perfect blushes, however these new shades in Buffed Glow are *chef’s kiss* good for summer time. These colours are buildable, mixable, potent and creamy.
This palette is technically multi-use, which means you’ll be able to apply coloration to lips, cheeks and eyes and whereas I’d do a wash of blotted coloration on my lips, I actually choose this only for cheeks. I discover it actually skinny on lips and it doesn’t final that lengthy for me.
And naturally, it wouldn’t be Fitglow if it wasn’t skincare first, so whereas that is technically make-up, it’s additionally treating pores and skin with natural castor seed oil, natural safflower oil, apricot kernel oil and ceramides.
I like this palette a lot, I want it got here in shades for ALL seasons (trace, trace FG!!), so I might glow up accordingly.
What we like:
- An additional massive mirror on the within of this compact (LOVE)
- No shimmer added
- Pigmented
- Blends simply
- Units down properly
- Colour lasts
- Face seems to be recent and hydrated
- Refillable palette
- Palette produced from recycled plastic bottles
- Perfume free
- Incorporates licensed natural components
- Recyclable
What we don’t:
- Looks like they’re simply getting began relating to shades—I’m prepared for extra!
- Would like to see a buildable compact the place you can choose your fave creamy shades, a la FG’s refillable powder palette
RELATED: One of the best pure blushes.
Redness Rescue Cream | $69
Okay, it is a must-have for redness-prone pores and skin. FG founder Anna herself developed this to assist fight the redness she skilled from her personal private delicate pores and skin/rosacea-prone pores and skin. This gentle face cream truly pumps out inexperienced, which (howdy coloration principle!) immediately reduces the look of redness, leaving pores and skin trying calm, even and vibrant. It’s additionally full of botanicals to guard, restore and calm stressed pores and skin. (This actually works!)
What we like:
- Wakame Seaweed Extract protects pores and skin from environmental stressors whereas enhancing elasticity and firmness
- You possibly can SEE it working because it reduces redness after utility—it pumps out inexperienced, like Elphaba
- Calendula is a powerhouse towards environmental stress and at calming pores and skin
- Incorporates licensed natural components
- Vegan
- Silicone free
- Recyclable
What we don’t:
- There’s a little bit of zinc oxide within the formulation, which is nice for lowering redness, however could be a bit drying too
RELATED: Rosacea remedy ideas from an esthetician.
Right+ in Peach | $42
The darkish horse of the Fitglow line, Right+ in Peach, is a concealer formulated to counter darkish circles and imperfections across the eyes. In good color-wheel principle, peach tones right blue tones making a brighter, extra balanced base on your eye look. I’m obsessive about this product.
And the colour correction doesn’t cease there—Right+ is available in 5 shades to deal with issues like darkish circles and spots, discoloration, blemishes, uneven pores and skin tone, scarring and extra. Try what every shade is greatest for right here.
What we like:
- Really works to brighten undereye circles
- Thick formulation that doesn’t crease
- Incorporates licensed natural components
- Silicone free
- Incorporates caffeine for an instantaneous pores and skin enhance
- Resveratrol fights free radicals
- Recyclable
What we don’t:
Try my Fitglow Faves on Amazon too!
What’s your favourite Fitglow Magnificence product? Did I miss any?
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FAQ
Anna Buss, Fitglow’s founder and CEO, began the model as a result of she was on the lookout for the four-leaf clover she couldn’t discover on the earth of skincare—ethically-sourced, plant-based components and formulation which might be freed from heavy oils, silicones and waxes. Be taught extra right here.
Sure, Fitglow is an efficient model with a give attention to being non-toxic, sustainable and of high-quality. They’re ethically made within the USA, merchandise are freshly made in small batches utilizing plant-based science, dermatologist examined and leaping bunny licensed. Be taught extra right here.
