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HomeFashionA Dialog with Fessura Sneakers, made with superior know-how

A Dialog with Fessura Sneakers, made with superior know-how


FESSURA footwear are born in Italy, within the coronary heart of the Marche hills, with the purpose of revolutionizing the world of trainers by drawing inspiration from custom and specializing in innovation.

It’s a younger, dynamic model that doesn’t merely aspire to make and design trainers, however needs to innovate in the way in which it interprets and communicates fashion, transforming the method by which footwear is made.

We reached Alessio Berdini, Fessura footwear’ E-commerce & Digital Supervisor to debate the model’s unbelievable know-how.

The phrase “fessura” interprets to slit or slot in English—inform us in regards to the title, in regards to the model, and what makes Fessura particular?

The title Fessura recounts the distinctive function of the CHANGE® challenge, the 1999 coach with holes by means of its sole, which grew to become the icon and inspiration of the Fessura world: an Italian phrase, for an Italian model.

 

fessura shoes at italist

Its brand additionally completely displays each this idea and a deeper which means. Actually, the model, as by means of a ‘Fessura’, is consistently looking for change, a brand new world, rewriting the current with avant-garde and disruptive concepts. The purpose is to create a union between design, novelty and know-how, by means of superior, revolutionary and patented merchandise.

Inform us a bit extra in regards to the origins of Fessura footwear. How did it come to life?

The historical past of FESSURA has deep roots. Through the Second World Battle, in 1950, Comm. Aldo Botticelli reworked a grain retailer constructed within the 1700s into an industrial manufacturing unit: thus launching the industrialisation of Italian footwear.

Fifty years later, in that very same constructing, his grandsons Andrea, Giorgio and Marco Vecchiola, guarantors of the DNA handed down, based FESSURA, an avant-garde Italian model, the place trend, design and artwork mix with new applied sciences to create timeless, high-performance and sustainable merchandise.

fessura shoes at italist

I perceive that there are some distinctive engineering options to Fessura sneakers—inform us about them.

FESSURA is younger and dynamic, all its staff is younger, each part is lower than 30, so it doesn’t merely aspire to make and design trainers, however needs to innovate the way in which it interprets and communicates fashion, transforming the method by which footwear is made.

The FESSURA staff by no means stops, it believes in change and breathes it. IS ENERGY IN MOTION. It may be outlined because the pioneer of eco-sustainable footwear with the CHANGE® patent, of sock footwear with the SOCKSHOES® patent and of footwear for psychophysical well-being with the REFLEXSYSTEM® patent.

FESSURA’s creativeness has at all times been nourished and inhabited by the need to guard the setting. Exactly because of this, the model was the primary to scale back CO2 emissions in footwear manufacturing, discover new supplies and establish cutting-edge manufacturing processes.

The model’s purpose is to supply trendy efficiency trainers, by no means giving up on steady analysis and evolution.

What’s the quintessential piece or items from Fessura footwear? What’s the model’s signature aesthetic?

We now have few strains, however any of them has its personal peculiarity. CHANGE® is the shoe that entails the top buyer in its manufacture. The system devised to assemble it doesn’t contain the usage of equipment, glue or stitching: it isn’t only a product of design and trend, however a real technological shoe.

The idea is de facto easy and, on the similar time, ingenious. The only real stays the fixed base of the shoe, whereas the higher, a meter-long elastic band, slips into the SLITS within the sole itself, permitting the shoe to be created manually and simply. Relying on their temper, the shopper might be free to vary the colour and magnificence of their footwear every time, giving free rein to their fantasy and artistic capacity.

fessura shoes at italist

CHANGE® could be thought-about a pioneer in footwear Eco-sustainable, as the dearth of the classical industrial development course of reduces CO2 emissions by a minimum of 50%.

SOCKSHOES® is the shoe that’s as snug as a sock and as secure as a standard shoe. Due to the Patent for Industrial Invention dated 2010, FESSURA is the spokesperson for deconstructed footwear, kick-starting a pattern that has grow to be world and significantly influencing the way in which footwear is designed and manufactured.

Its higher could be machined in a single piece, significantly lowering the quantity of waste related to regular reducing and stitching strategies. As well as, the transversal and trend-savvy design makes FESSURA SOCKSHOES® appropriate for any event and is ready to supply a brand new expertise of consolation and straightforward put on due to its slip-on system.

Lastly REFLEXSYSTEM® is the system designed to supply new sensations of motion for individuals who wish to enhance their strolling life-style.

fessura shoes at italist

The key of FESSURA REFLEXSYSTEM®, Patented by Industrial Invention, is within the higher membrane and within the construction of the only. The 4 pads inserted within the sole are capable of soak up and concurrently launch ENERGY in numerous areas of the foot in accordance with the ideas of Reflexology.

The cushions correspond to 4 areas: “MIND”, the best space of the only situated below the toes, “ENERGY”, instantly after the toes, “VITALITY”, situated within the arch of the foot and “MOBILITY”, situated precisely on the heel.

Are there any particular supplies or materials you want to make use of, and why?

All our footwear are extraordinarily light-weight. It’s nearly unimaginable to consider the primary time you choose them up. That is due to the high-quality soles of XL EXTRALIGHT®️.

The system adopted for the REFLEXSYSTEM® pads, revolutionary and Made in Italy, is the extrabounce of XL EXTRALIGHT®️: a super-light, versatile, shock-absorbing and high-bounce materials signed by the FINPROJECT S.p.A. group.

The soles of the ROCK line are fabricated from XL EXTRALIGHT® Sustainable+, a product 51% of its system made with a extremely engineered strategy of recovering and mixing by-products from the processing waste of the FINPROJECT S.p.A. firm’s factories.

fessura shoes at italist

The supplies of the footwear are primarily low-impact textiles and stretch materials. We hardly use dangerous glues and the leathers are all recycled. We’re very conscious of sustainability and respect for the setting with a purpose to safeguard younger folks, who’re the driving pressure of our staff additionally of the world to return.

Are there any particular match particulars you wish to share, for our buyers to find out about Fessura footwear?

In fact. Truly, Fessura footwear match fairly normal. The one ones with a distinction are the Runflex #01: as it’s a operating fashion shoe, it matches lower than regular, so we typically advocate shopping for a dimension up for this mannequin.

How vital is “Made in Italy” to you? Is it nonetheless a marker of high quality?

Our design, concepts, know-how, are born in Italy. The supplies are Italian, however the meeting of the trainers takes place in China, within the positive district of Dongguan. Sadly, in all honesty, making footwear with a technological and analysis background like ours could be very troublesome for workshops in Italy. China is the perfect place for it!

Technical sports activities footwear aren’t a made-in-Italy peculiarity, so although our model is totally Italian, we now have made a compromise and made them in China to make sure that our footwear nonetheless carry out at their greatest. On this case, made in Italy wouldn’t have been an element.

What’s subsequent for the Fessura line? Youngsters footwear? 

We’re already experimenting with a Youngsters challenge, with some fashions that we’re distributing in chosen retailers in Italy. We are going to see if this challenge will then have the power to be launched to most people. Essentially the most fascinating novelty, nonetheless, is actually the brand new coach that we’re making ready and can launch on the Pitti in Florence in June.

It is going to be a trial run, constructed with the perfect of our applied sciences, and with a really trendy design. It is going to be devoted to the mountains of our territory, to strengthen the hyperlink with our land and our origins. I can’t anticipate way more, however it will likely be a rare novelty, so keep tuned.

shop fessura at italist

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