Lights, digital camera, motion! Having a podcast may be very very like having your personal stage productions, requiring a complete lot of artistic content material, technical gadgets and planning. Whereas the common podcast is just round 22 minutes lengthy, hours of behind-the-scenes work go into every episode. The host often is the star of their podcast, however chances are high they’d carry out higher if a number of the backstage duties have been dealt with for them.
Here’s a fast run-through of the recognition of podcasts, which illustrates the alternatives ready for you.
The world of podcasting is exploding. Think about this: 50% of People are followers of greater than 750,000 podcasts, in line with the professionals at podcastinsights.com. There have been 30 million episodes created as of June 2019. statista.com predicts that podcast listening will develop to 132 million in the US by 2022. And, the US hasn’t even caught as much as different nations’ love of podcasts!
These figures are spectacular however the scope of genres is wonderful — from broad subjects like music and politics to area of interest pursuits that discuss writing utensils and the recording of sounds. Little doubt: There’s a podcast for practically each curiosity! And, there are a whole lot of issues that go into making a podcast profitable.
That is the place you are available in.
The Podcast Digital Assistant trade is on the rise. VAs and mission managers on this area can earn $30 to $50 per hour or extra relying on the specialty. That’s nothing to shake a stick at. And, the excellent news, you’ll be able to learn to do probably the most in-demand process wants from the consolation of your property. You could already know a couple of!
Listed here are the varieties of jobs {that a} podcast assistant can do from residence.
1. Analysis
Regardless of a podcast’s measurement or topic, analysis is critical. Collect details about who, what and when to carry professionalism and depth to the presentation.
Duties you’ll be able to supply as a Podcast Assistant embrace:
- Brainstorming a listing of related subjects to cowl in upcoming podcasts
- Survey the viewers for concepts
- Outlining a listing of speaking factors for these concepts
- Checklist a couple of visitors that might be able to converse additional on the subject
- Present a listing of merchandise, companies or sources the place listeners can study extra
- Do these firms supply an associates program or sponsorships?
- What’s the name to motion for every podcast thought?
- What traits are on the rise on this specific podcast trade? How can your consumer incorporate a few of these issues?
A precious piece of recommendation to remember: doc the supply of your analysis. You could want to return to it once more. Watch out about any form of copying that might result in plagiarism.
Expertise and talents wanted: group, looking out and discovering data on the web, writing, knowledge assortment, vital evaluation
2. Social Media and Content material Distribution
As a digital assistant, you’ll be able to carry nice worth to a podcaster by serving to promote the present on all social media platforms. Be the present’s Promotional Supervisor! If the podcast has not taken benefit of Fb, Twitter, Instagram, or YouTube, then supply your companies to open an account and begin the engagement.
- Promote an upcoming present with a teaser and art work
- Promote on Fb and Instagram
- Livestream a present on Fb
- Summarize a present and share the hyperlink
- Work together with commenters answering questions and replying
- Add the video to their YouTube channel
- Promote & put up the video of the podcast on their web site
- E-mail listeners
Listed here are a couple of necessary particulars in regards to the bullet factors. It’s key to grasp your consumer’s model, voice and vibe to convey their tone with social media.
How do they need to be perceived? Is a lightweight and informal tone or a extra easy and critical tone the purpose? Humorous or not? Or, do they need a mixture of the 2? That is the place your communication expertise along with your consumer are necessary.
Don’t overlook, e mail is a social media platform and is effective for listeners who might not be enormous smartphone customers or social media followers. E-mail listeners, share the hyperlink and tease upcoming reveals to spherical out your promotional efforts.
Expertise & talents wanted: social media prowess, data of scheduling software program like Hootsuite, Buffer and Mailchimp, communication, planning and scheduling, writing, artistic mindset, execution, group, aptitude to study
3. Technical and Analytical Assist
Questions and points probably will come up with gear and the podcast’s host firm you could deal with – saving your consumer time. As a podcast grows, you’ll be able to supply to analysis further gear merchandise that may assist elevate the standard degree of the manufacturing.
Internet hosting firms like Buzzsprout or Podbean supply help and analytics as a part of their account service to a podcast. A terrific service to supply your consumer is to report these stats, similar to what number of occasions an episode was performed, what apps individuals are utilizing to pay attention and the place they’re listening. Examine the analytics of the reveals to assist with future content material selections.
Expertise & talents wanted: data of how podcast host firms work, analysis and web looking out, vital evaluation, reporting
4. Visitor Relations
Discovering the best visitors to interview when a podcaster doesn’t need to go solo is vital! Your process will probably be to seek out the perfect and most fitted individuals for the podcast’s style and convey the best vibe. However there’s extra you are able to do.
- Hammer out the schedule and get the visitor on the calendar
- Present a pleasant visitor packet that introduces the visitor to the podcast, the viewers, the format, the usual timeline of completion, and so forth.
- Present a listing of potential questions the visitor could also be requested
Visitors then have to obtain episode data, the hyperlink and imagery to allow them to share their look with their listeners, family and friends.
Supply a artistic promotion to a podcaster like monitoring a Q&A on social media if the visitor is tremendous common.
Expertise & talents wanted: telephone expertise, analysis, follow-up, social expertise
5. Present Wrap-up
There are some things that occur after a present ends. Something that you are able to do to take the burden off the podcaster is a big plus. Issues like audio and video modifying, taking present notes and transcribing the podcast assist to ship a high-quality product.
Present notes describe the episode and provides pertinent data and hyperlinks. When they’re printed and shared they maintain the viewers engaged in-between episodes and may entice new listeners.
Transcription of the present helps hearing-impaired subscribers and listeners who’re studying English, as properly. In addition they increase the present’s search engine marketing. A number of time goes into transcribing a present {that a} podcaster would recognize outsourcing. You might be able to transcribe a file your self, or you’ll be able to merely oversee the mission’s completion by outsourcing to an organization like Rev.com.
Ship a high-quality last product for a consumer along with your audio and video modifying expertise. It’s an unbelievable worth and necessary expertise to supply. Not all podcasts have a video factor to their present, but when they do you’ll be able to assist organize the ultimate lower of that as properly.
A podcast is all about listening so there’ll all the time be an emphasis on audio excellence. After all of the hours and work invested in producing a single episode, what good is it if the sound is poor and listeners cease listening? There are a couple of software program packages that podcasters use, such because the basic-level Alitu, free software program like Garageband and Audacity, and a higher-level program like Adobe Audition.
Expertise & talents wanted: writing, modifying, expertise with modifying software program, consideration to element, endurance
6. Picture Design
Imagery – similar to the quilt artwork or pictures shared on social media and the web site – is an enormous a part of a podcast’s model. And also you don’t essentially must be an artist, both. Have the ability to use a web site, like Canva, to create social media graphics, thumbnails, posts, playing cards, and even use inventory photographs. Weave the imagery all through the assorted retailers and create an impression.
Expertise & talents wanted: expertise with design and design websites like Canva, aptitude to study
A digital assistant can sort out any certainly one of these jobs from residence. It’s a good time within the digital period when a plethora of capabilities may be carried out over a pc and telephone. With the best expertise and aptitude, you’ll be able to supply your companies as a digital assistant to podcasters wherever they might be. And, there are such a lot of on the market to strategy.
Need to study extra? Obtain this free eBook and begin brainstorming a number of the companies you may supply as a Podcast Assistant.
