Podcast 193: Vintner’s Daughter and the ability of traditional cult magnificence

In visitor episodes of Inexperienced Magnificence Dialog, we discover the tales, insights, and experiences of outstanding people who’re making waves within the magnificence trade. This episode matches this mission to perfection as we hear concerning the enlightening journey into the world of skincare and great thing about April Gargiulo, a visionary and entrepreneur who’s the founding father of the cult magnificence model Vintner’s Daughter.

Within the shifting panorama of a magnificence trade seduced by traits, April stands out as a trailblazer, redefining the trade’s requirements along with her modern, but additionally timeless method to skincare. Armed with a ardour for wellness and a dedication to empowering people to embrace their pure magnificence, April has carved a singular area of interest for herself creating a recent model that echoes the success of traditional cult magnificence merchandise of the previous.

Be a part of Formulation Botanica CEO and podcast host Lorraine Dallmeier as she interviews April Gargiulo about her distinctive method to magnificence that sees Vintner’s Daughter infuse its formulations with the philosophy of wine making. On this episode, April shares her journey, the inspiration behind Vintner’s Daughter, and the way she has stayed true to her imaginative and prescient regardless of trade pressures. Prepare for a captivating dialog that goes past skincare into the realms of gradual magnificence and sustainability.

Subscribe on iTunes
Subscribe on Spotify
Subscribe on YouTube

Key quote from April Gargiulo

We transfer on the pace of high quality. Optimistic magnificence for us signifies that we aren’t utilizing phrases that create concern and insecurity.

On this episode with April Gargiulo, you’ll hear:

• The story behind Vintner’s Daughter: how April’s background in wine making, private skincare journey and being pregnant led to the creation of Vintner’s Daughter.
• The Vintner’s Daughter distinctive method to skincare formulations: why April focuses on three core substances in each product.
• The behind-the-scenes narrative: how April’s imaginative and prescient materialised right into a skincare empire, difficult conventions and setting new benchmarks within the trade.
• Her holistic magnificence philosophy: discover April’s holistic method to magnificence and well-being, understanding how she navigates the fragile steadiness between science-backed formulations and the emotional facets of self-care.
• How April’s model goes past skincare: how Vintner’s Daughter empowers people to embrace their distinctive magnificence and foster a way of confidence that transcends bodily look.

Key takeouts embrace:

• Gradual magnificence philosophy: Vintner’s Daughter embraces the idea of “transferring on the pace of high quality,” taking inspiration from wine making, the place shortcuts are by no means taken, and the main target is on the best uncooked supplies.
• Three core substances: dandelion, nettle, and alfalfa, often called the “meals of life,” kind the inspiration of Vintner’s Daughter’s formulations, offering nutrient-rich entire vegetation for optimum skincare.
• Self-discipline within the product line: with solely three merchandise in ten years, Vintner’s Daughter challenges the trade norm of fixed new releases, emphasising the effectiveness and high quality of their rigorously crafted formulations.
• Optimistic magnificence method: Vintner’s Daughter rejects fear-inducing language, choosing optimistic magnificence that celebrates pure magnificence with out utilizing phrases like “repair,” “enhance,” or “appropriate.”

Meet our visitor: April Gargiulo

April Gargiulo, founding father of Vintner’s Daughter, leads a skincare revolution, combining her expertise within the precision enterprise of nice wine-making with a dedication to unparalleled high quality. Launched in 2013, the model skyrocketed with the cult-favorite Lively Botanical Serum. In January 2023, April unveiled the game-changing Lively Renewal Cleanser, finishing the model’s acclaimed three-step routine.

A trailblazer in sustainability, April drove Vintner’s Daughter to B Corp certification, channeling 2% of income to charities. A sought-after speaker on magnificence innovation, April’s affect extends to main occasions like In Goop Well being and WWD BeautyVest. With a ardour for selling a optimistic and inclusive magnificence ethos, April continues to form the trade, all whereas savoring the knowledge and class of nature in San Francisco and Napa Valley along with her household.

Discover April Gargiulo and Vintner’s Daughter:
Vintnersdaughter.com
@Vintnersdaughter @april_gargiulo on Instagram

If you wish to hear extra from different magnificence model founders who do issues barely in a different way, please do delve again into the podcast archives. Go and take heed to:

Episode 137: The sweetness model that desires us to purchase much less – wherein I interview Melodie Reynolds of Elate Cosmetics on her mission to get her clients to purchase much less.
Episode 109: A magnificence refill enterprise the place greater is best – with Tara Pelletier of Meow Meow Tweet on the way in which the model helps its clients scale back consumption by going for bulk buys.
Episode 87: Promoting skincare whereas sinking carbon – with Formulation Botanica graduates and founders of BYBI Magnificence Elsie and Dominika, on their mission to create carbon unfavorable formulations.

Thanks for becoming a member of us for this episode of the Formulation Botanica Inexperienced Magnificence Conversations podcast. In the event you loved listening, please share, subscribe and evaluation this episode on iTunes, Spotify or Youtube in order that extra individuals can benefit from the present. Don’t neglect to comply with and join with us on Fb, Twitter and Instagram.

Go away us a remark

Lorraine Dallmeier is a Biologist, Chartered Environmentalist and the CEO of Formulation Botanica, the award-winning on-line natural beauty science faculty. Learn extra about Lorraine and the Formulation Botanica Workforce.