MAIN ATTRACTION: Family and friends of British rapper Skepta turned turned up Saturday night time to find his revived vogue label Mains, paraded over a tennis courtroom runway.
Naomi Campbell, Stormzy, Maisie Williams, and Louis Theroux have been among the many attendees of the occasion at Banking Corridor in London’s monetary district. The musician’s designer associates – Ozwald Boateng, Matthew M. Williams, Charaf Tajer, and Mowalola Ogunlesi – have been additionally current.
Mains was launched in 2017, and the road was placed on maintain two years later. It was introduced earlier this yr that the model could be revived with the assist of Puma.
Impressed by London, the gathering provided elevated sportswear staples appropriate for the courts at Wimbledon. There have been additionally graphic knits, leather-based biker jackets, overalls, and boucle bombers made for all walks of life within the metropolis. A brand new leather-based equipment line encompassing backpacks, harnesses, and holdalls was introduced as effectively.
“We reiterate the DNA of Mains, while additionally getting into the longer term. Silhouettes and shapes could really feel acquainted from earlier collections as this isn’t a reset or rebrand; that is the evolution of Mains,” mentioned Skepta, whose authorized identify is Joseph Adenuga.
“The time I’ve spent within the studio with the staff, conceiving these items and personally embellishing a lot of what you see at this time, has been each a phenomenal and nourishing course of. This assortment, these materials, these methods are a chunk of me,” he added.
Whereas some have been anticipating a efficiency towards the tip of the present, because it’s change into so widespread with celebrity-led vogue initiatives, Skepta took the viewers abruptly with a heartwarming second on the finale. He trotted down the runway along with his daughter River and posed collectively in entrance of the cameras.
Following the present, the gathering was accessible for buy at Dover Avenue Market.